We have just set up an sms marketing tool for the Jolly Tanners pub at Stapelefield. (North Sussex CAMRA branch pub of the year 2011).
For just £2.00, customers can subscribe to the pub’s text messaging service so they know when their favourite tipple has gone on sale and news about pub promotions, offers, events and festivals.
The service is simple to administrate and is self-financing. There is no question of spamming as subscribing customers ‘opt in’ to the service.
Proprietor Chris Brazier said, “Trading in the current climate is challenging, and advertising is becoming increasingly expensive. This text messaging service is innovative and is extremely cost effective – in fact, over time, the service really pays for itself”.
“We are now a pub that comes to its customers, and this new service has been bery well received”.
(The text messaging service can be set up for your business in an hour).